Happy Friday loves! A few months ago I shot a kickstarter video for a handbag brand based in New York that just launched earlier this year. It was my first time shooting a brand video complete with a stylist, makeup and hair, and film crew. Needless to say it was super exciting, especially because the video is for a handbag company that is actually doing something good in fashion. Hebe Rose New York offers ethical handbags made from at least 60% recycled materials. That’s right, all the bags are made from materials found in the landfills of Southeast Asia. The two women who founded the brand, April and Barbara, actually traveled to Asia to see the landfills and source materials from there. This story really resonated with me and is what pushed me to be part of their kickstarter campaign. 
What’s unique about these bags is that even though they are made from recycled materials such as plastic water bottles, you would never guess because they are so chic and stylish! I love the trendy details like the velvet tote, mini faux fur crossbody, and the sleek leather backpack that’s perfect for day to night. My favorite is the vintage-inspired Alexa Faux Fur muff, which you can see I have featured in this post before. All the bags are practical yet chic, designed for the New York girl in mind.
What I love the most about Hebe Rose New York is the story behind the brand and the two women who founded it. It’s rare for a brand to really connect with you on a personal level, and I have to say that April and Barbara are the most genuine women and truly believe in their brand. They both used to work in corporate fashion and decided to invest their life savings to start something meaningful that will actually make a difference. They’ve hit the ground running but need your help in keeping their ethical handbags going, so I hope you watch the kickstarter below and help support their cause. If what they’re doing resonates with you, please go to their kickstarter page and back their project. Every person counts!
Thanks for reading,
Mary
Stylist: Daisy Wong
Hair & Makeup: Keyonna Stewart
Video & Photos: Regolo Design
What an amazing campaign! Love the way the photos and video came out!
Pink Champagne Problems
Gorgeous handbags! You look so chic!
Loving all of your bags!
Linda
I love the purple velvet one! The silver is perfect for spring and taking to the beach. Super cute babe!
– xo, Azanique | LotsofSass.com
Love that they are recycled! So cool!
Those bags are beyond fab! I can’t even pick a favorite <3
Sam
http://www.lifeandmessyhair.com/
Oh, wow this is fantastic. I’d definitely rock these styles. You look lovely. <3 /Madison
FASHION TALES
This is super cool! Love these bags. https://fash-n-curious.com/
OMG these bags are way too good. I love them, especially that velvet one. YES PLS! xx Shannon || http://www.champagneatshannons.com
I love all the bags! The silver tote is my fave!
xoxo, Jenna
bostonchicparty.com
All those bags are so cute!! I need them all!
<3, Mindy
http://www.threadsnbreads.com/
Every single outfit in this post is so on point!
Loving the bags and really drooling over those shades!
OXOX
Dawn Lucy
http://fashionshouldbefun.com
These handbags are all stunning!!!! I love that they are made from 60% recycled materials!
These bags are so cute, love the backpack style
xo
http://www.laurajaneatelier.com
Obsessed with these bags! They are SO chic!
Each of those bags are so chic! Those ladies are so creative! What an amazing company too!
wow! hearing that makes the bag even more special! love these bag already! you look so glam too! 😉
♡Courtney Bentley ||http://www.starsystemz.com
OMG I love your bag<3
http://www.oliviaponcelet.com
Love the outfit, perfect for Spring!
Xoxo,
Arianne
http://saycurls.com
What a great brand, and such beautiful bags! I’m obsessed with that backpack!
Rachael
Such a chic post <3
http://www.fashion-and-thecity.com
Instagram: @fashion_andthecity
Those sunglasses are so so cute!!
All of the bags you featured are just beautiful! Especially the embroidered backpack
Love these funky bags! They definitely stand out!
Tif
http://www.brightonabudget.com
Um, these bags are stunning! Love their backstory, too!
Molly | Miss Molly Moon
Ummmm okay, so not only are their bags GORGEOUS, but they’re also ethical? Yes please! Thank you so much for sharing this brand with us!
So many gorgeous bags!
xo Jessica
http://www.whatsfordinneresq.com
The bags are really pretty and stylish – and ethical too? That’s awesome!
Jessica | notjessfashion.com
Serious bag envy girl!! Keep em coming!
xo, Roselyn
http://www.thestylelynnlife.com
These are all sooo gorgeous! I love them, I love that they’re an ethical brand too!
So many great bags! Love your style!
-Kat
http://www.katwalksf.com/
You have fabulous style!! so chic!!
xoxo,
Angelle
http://www.dashingdarlin.com
All about these ethical pieces!!
You are working every outfit here – you look so good! Those bags are stylish, too.
http://www.euriental.com
Gorgeous bags all around!