Eclectically feminine style by Mary Gui

How to Get Photographed for NYFW Street Style Features

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Another NYFW has come and gone. It was definitely a crazy one, and this time around I started to feel like I don’t need to go to every single show. I think I may have overdid it a little with my schedule this season. One of my favorite parts of going to NYFW is getting dressed up for it. A big aspect of attending NYFW is getting your photo taken by the street style photographers and ending up in the NYFW street style roundup articles. For fashion bloggers, NYFW is THE place to showcase your sense of style and truly stand out from the crowd. Getting photographed and being featured is essentially a way to showcase your authority in style, which can lead to bigger and better brand partnerships. This season, I was honored to end up in Cosmopolitan, Man Repeller, and AOL wearing this colorful vintage dress. Being photographed is a combination of luck and style, so read on for my tips on how you can get photographed for NYFW!

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How to Get Photographed for NYFW Street Style

  • Wear color, the bolder the better! New Yorkers are not known for color, so wearing color is a great way to attract the attention of street style photographers. This colorful vintage dress was such a hit as it’s so colorful and vibrant that it’s impossible to miss. I even had one photographer comment that I must not be from New York because I’m so colorful. I promptly corrected him and told him that I am. But of course, the styling has to be on point. Don’t just throw together a bunch of random colors and expect to be photographed. Envision the vibe that you want the overall outfit to invoke, and then find pieces that speak to that vibe. For this look, I wanted to convey feeling of whimsy and utter femininity, and give people the sense that perhaps I just walked out of a fairy tale or a different decade. I wanted to look like a breath of fresh air. Having a strong concept for your look will help you stand out from the rest.
  • Be Authentic and Unique: It goes without saying that being unique will stand out and get you photographed. But more specifically, look for unique pieces. I know many bloggers who borrow from showrooms for NYFW, but the issue with this is that another blogger may end up wearing the same piece! If you must borrow from a showroom, push yourself to think of ways to style the piece that is unconventional. Being conventional is essentially the kiss of death when it comes to NYFW. I was so proud of the fact that this particular outfit was photographed the most, as the dress is vintage and one of a kind. So it really doesn’t get more unique than that. In terms of authenticity, what I mean by this is stay true to your style. Similar with the showroom example, if you don’t typically wear those pieces and are only pulling from the showroom for NYFW, it may not be a truly accurate representation of your style. I always feel that photographers can tell whether someone’s look is truly authentic and a representation of who they are, or if they just put it on for NYFW.
  • It’s Not About the Labels: There is a common misconception that you can only get photographed if you’re wearing designer pieces or a designer bag. This is simply not true, as you can tell from my outfit. With the market becoming more and more saturated, anyone with money can go out and buy a designer bag. It is about a unique sense of style and POV that street style photographers look for, not who has the most money to buy designer pieces.
  • Be Strategic: At the end of the day, you gotta be strategic if you want to get your photo taken. I always walk a lap around Skylight Clarkson Square before going into the shows. I make sure to walk around so that when I’m coming towards Skylight, I’m on the right side where the photographers are and it looks natural. After the shows, I do the same thing and take another lap. Skylight Clarkson Square is the main venue for NYFW and has the most photographers, so I wear my best outfits on the days I have the most shows at Skylight.

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For this outfit, I paired the dress with my Luana Italy yellow handbag to bring out the yellow in the dress, and chose velvet pink sparkle heel sandals for a whimsical touch. A trick I did with this dress is that it was actually too big at the top, so I wrapped the collar laces around my neck to pull up the dress and create a chic choker effect. I then added two delicate rose gold necklaces for a layered effect, and completed the look with pink hoop earrings.

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Thanks for reading,


Photography: KMO Studio


12 comments so far.

12 responses to “How to Get Photographed for NYFW Street Style Features”

  1. Kris says:

    Gotta love NYFW! I love this outfit!

    Have an awesome day!
    xx Kris |

  2. Rachel says:

    Great strategies, girl! I will have to remember this! A few times I was snapped at FW in Budapest and London, but never NYC! I typically wear so much black I’m not a “fun” target for photographers! 😀

  3. That is a beautiful dress! Just the vibrancy and colors are so fabulous! New York Fashion Week looked like a blast! I look forward to your next post!

    Paulo Paradox |

  4. Jenn Wang says:

    I absolutely love these pops of colors! You are so glam and I love it. 🙂 Great tips for fashion week goers – I only wish I could be in NY with you to see all the shows!


  5. Autum says:

    This look is giving me Carrie Bradshaw vibes!!! Love it!

  6. Tuyet says:

    Any tips on how to go to shows at NYFW?

  7. Brittany says:

    Girl, that is so awesome that you got photographed for those magazines, congrats!!! I love your sense of style, you’re one of my fav bloggers! Love that vintage dress btw, super cute on you!

  8. lauren says:

    I had no idea, this was even a thing! I thought you would have to submit your content to magazines!

  9. Stephanie says:

    I love NYFW, someday I will make it out to a show.

  10. Biki says:

    This dress really summarises why I love vintage SOOOO MUUUCH! I’m not surprised you got papped big time in it- and well done on bagging those fab features! ( :

  11. Jessica says:

    What a lovely dress you got there dear. Love the colors, it’s so full of life. Also, nice read on your tips. Couldnt agree more, especially on what you said about labels. Indeed, it’s about being unique and how you can stand out from the crowd.

    Jessica |

  12. Congrats on being featured in so many great places! Lovelovelove this outfit! It’s stunning. Your tips are FANTASTIC, too!

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